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From: brtmac@maverick.ksu.ksu.edu (Brett McCoy)
Newsgroups: gnu.misc.discuss,comp.org.eff.talk,comp.unix.bsd,comp.os.mach
Subject: Re: Are you sure UNIX is a trade mark?
Date: 8 Sep 1992 19:25:02 -0500
Organization: Kansas State University
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References: <1992Sep2.220141.17026@nntp.hut.fi>
	<1992Sep4.234429.18294@newsgate.sps.mot.com> <Bu5DBu.IA6@rahul.net>
	<1992Sep8.135040.5243@pegasus.com>
	<BRUNER.92Sep8172455@sp15.csrd.uiuc.edu>
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In-reply-to: bruner@sp15.csrd.uiuc.edu's message of 8 Sep 92 17:24:55

In article <BRUNER.92Sep8172455@sp15.csrd.uiuc.edu> bruner@sp15.csrd.uiuc.edu (John Bruner) writes:

>One cannot assert that a trademark has lost its protected status just
>because it is a widely-recognized name.  "Kleenex" is almost certainly
>a more widely-recognized name than "UNIX", but it is still a
>registered trademark of Kimberly-Clark.

You can to do exactly that.  Once a name become used to refer to a
generic product, and not a specific brand, the trademark is lost.
Kleenex, if it hasn't already happened, will cease to become a
trademark when the current term (for lack of a better word) runs
out.  The same is likely to happen to Xerox, and has happened for
many other "brands".  If you'd like I can post an entire list of
trademarks that have lost trademark status due to common usage.

++Brett;